Our Story
THE TABLE HAS ALWAYS BEEN THE PLACE
Some of my most vivid memories are of holiday meals. My mother filling the table with family, friends, neighbours, and people who had no one to celebrate with. Long after the dishes were cleared, my father would deal the cards and nobody wanted to leave.
Now I am the one hosting. With two teenagers and schedules that pull in every direction, the everyday meal has become just as important. It might be the only moment in the day where we actually stop and sit together. The table still does that work. It always has.
Long before Bloomezzo, there was fabric. I worked at a fabric store as a teenager. Fashion design became my career. I won a national design competition. But it was always the print, the repeat, the way a pattern could say something words could not.
THE JOURNEY
After school I went to Paris, drawn by the markets, the ateliers, the feeling that beauty was taken seriously there. I came home with fabric and a point of view I have never lost.
When my husband and I honeymooned in India, everything came together. We travelled through Jaipur, the colors, the hand-carved blocks, the artisans working techniques passed down through generations. My daughter is named after a southern Indian state that stayed with me long after we left.
Years later, when I was ready to build something truly mine, I knew exactly what it would be.
THE DESIGNS AND HOW THEY ARE MADE
Flowers have always been my language. When I began creating Bloomezzo, I knew the designs would live in that world, botanicals, blooms, generous patterns that feel like beauty itself.
Every Bloomezzo pattern begins with our own creative direction and is developed exclusively for the brand before being traced and carved by hand into wooden blocks in India. A single tablecloth can require several blocks, sometimes many more. Color is never rushed. Working with a master dye specialist, we sample each shade until it is exactly right. That process alone can take days.
Each block is pressed into dye and hand printed onto 100% cotton, one color at a time. Between each layer, the fabric waits and dries. Everything is done by hand. That is why no two pieces are ever the same. Slow fashion for the table, made by hand. Each run is small, with limited availability.
SOMETHING WORTH KEEPING
The tablecloth as canvas. Something beautiful enough to stop you at the table. Something that holds the occasion, and maybe long after, holds the memory.
Like the pieces my mother saved. Like the fabrics I still carry home from wherever I go. Something worth keeping.
— Gina